7 Booth Layout Tricks That Keep Shoppers Browsing Longer
Getting people to stop at your booth is one thing, but getting them to stay, browse, and (hopefully!) buy is another. A strategic booth layout doesn’t just look good, it actively...
The Art Of The Vend
Helping Makers, Artists, and Entrepreneurs Sell More and Scale Up.
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The Best Way to Offer Mystery Items & Clearance Deals at Craft Shows
Mystery items and clearance deals are powerful tools for vendors. Whether you're looking to clear out slow-moving inventory, move B-grade items, or boost your revenue, mystery packs can turn unsold...
The Art Of The Vend
When to Kill a Product: Knowing When Something Isn’t Working (And How to Move On)
One of the toughest parts about being both an artist and a business owner is knowing when to let go of something you've created. Here's the hard truth: not every product...
How to Get Customers to Order More (Without Being Pushy)
Every small business owner wants bigger carts, right? But getting customers to order more doesn’t have to mean being annoying or gimmicky. With a few smart strategies, you can guide...
How to Turn One Product into a Whole Collection (Without Overcomplicating It)
One of the easiest ways to grow your product line and increase your sales is by turning one strong product into an entire collection. You don’t need to reinvent the wheel...
7 Mistakes I Made When I First Started My Business (And What I’d Do Differently)
Running a business means learning as you go, but wow, I’ve learned some big lessons the hard way. I hope sharing these mistakes helps you skip a few of the potholes...
Why You Should Have Give-Back Products That Support What Matters to You
Giving back doesn’t have to be complicated or performative. In fact, it can be one of the most rewarding things you do with your business, both for yourself and your...
The Best Credit Cards for Small Business (and How to Actually Use Them Without Going Broke)
Using credit cards strategically has been one of the most helpful tools in funding and growing both of my businesses—Page's Peaches and ArtVend. But they only work if you know how...
10 Small Business Tools I Can’t Live Without
Running a small business means wearing a million hats, and over the years I’ve found a handful of tools that make it way easier to stay organized, get things done faster,...
How to Run a Successful Pre-Order Without Losing Money or Customer Trust
Taking pre-orders can be an incredible tool for funding new products, managing high demand, and ensuring you don’t miss out on sales. But if not handled correctly, it can lead to...
Etsy vs. Shopify: Which One is Right for Your Business?
Choosing between Etsy and Shopify can be a big decision for small business owners. Both platforms offer unique benefits, but which one is best for your business? Some sellers thrive on...
How to Make Your Brand Unforgettable: Stand Out & Stay in Customers' Minds
In a world where thousands of small businesses are fighting for attention, your brand needs to be loud, clear, and unforgettable. Customers should instantly recognize your business, whether they see your...
How to Get Customers to Spend More: Smart Upselling & Bundling Strategies
If you want to increase your revenue without increasing your customer base, upselling and bundling are your best friends. Encouraging customers to spend a little more per transaction can make a...
Pricing Psychology: How to Price Your Products to Sell More
Pricing isn’t just about covering costs and making a profit, it’s about how your customers perceive value. The right pricing strategy can increase your sales, encourage larger purchases, and make your...
The Psychology Behind Why People Buy (And How to Use It to Sell More)
Understanding why customers buy is just as important as what you’re selling. People don’t always make logical buying decisions, they’re driven by emotion, habit, and subconscious triggers that influence their purchases. If...
Why People Buy on Impulse (And How to Make That Work for You at Markets)
Impulse purchases happen all the time, especially at markets, craft fairs, and pop-up events. Customers may not come in looking to buy something, but the right setup, pricing, and psychology can...
What Customers Really Want: How to Make Your Products Feel Like a “Must-Have”
Not every product is a necessity, but that doesn’t mean customers can’t feel like they need it. The best-selling products don’t just sit there waiting for buyers; they tap into emotion,...
